
Sourcing and development in Japan
We work on sourcing, development and quality checks, coordinating with the companies and producers involved.
Company
BASA is a Tokyo-based company working between Japan and Saudi Arabia across trade, sourcing, product development, and brand operations.
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BASA Inc.
Tokyo / Riyadh
Our Tokyo and Riyadh teams coordinate sourcing, development and local operations. We work with the companies and specialists each project requires.

We work on sourcing, development and quality checks, coordinating with the companies and producers involved.

We manage import and export work in Saudi Arabia and work with local trade partners to launch products and run brands in the market.
In Riyadh: the Cultures in Bloom reportOur approach
Alongside our work with other businesses, we develop and operate TORA Matcha and Detsu Me. TORA brings Japanese matcha to Saudi Arabia and the Middle East; Detsu Me brings Saudi dates to Japan. We draw on this practical experience in sourcing, product development and market operations.
We aim to build relationships with partners in Japan and Saudi Arabia that continue for the long term.
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